After the recent update to Twitter's API, Twitter is modifying its content delivery system,.
Twitter product manager Brian Ellin wrote in a recent blog post that Twitter is "launching a new tool that makes it easy to embed interactive timelines of tweets on any website."
This change allows people and companies to feature interactive tweets directly on their sites. That means that sites can expand tweets to display photos and media. People can start a conversation, follow, reply and retweet directly from the tweet box.
