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B2B Articles - Mar 1, 2014 9:03:09 PM - By Ironpaper

Google to display menu data in SERPs

Google has officially announced that menu data will be available within search result pages in the US.

Restaurant menus will be shown as a oneBox-style answer above standard web search results. The menu OneBox style menu display shows food options and categories.  The display will include tabs for different areas of the menu--like appetizers, brunch or dinner.

Menus are triggered by queries involving both a restaurant's name and the word “menu.”

Search results for menu queries in Google

SOURCE: Google+ announcement: #GoogleSearch