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Improved search makes for better pins--rationale for acquisition

Pinterest is focused on bettering it's search and discovery functionality to make it easier for people to find the things that they love. A recent acquisition of a two-person company (former Google...

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On what device do people check email the most?

A new report by Return Path, Where, When and What We Checked Emails On This Holiday Season, sheds some light on email usage data trends. The Return Path report examined about 1.3 billion opened...

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Google gains on Facebook for web app logins

Both Google+ and Facebook offer API login functionality, which essentially acts as a passport system to allow third-party web developers to build authentication systems. According to newly-released...

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Top priorities for email marketing in 2014

Email marketing is positioned for an increased budgets in 2014, according to a new study by StrongView. [M]arketing budgets will remain healthy in 2014 - StrongView 2014 survey The study, 2014...

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Reciprocity between the social networks

Social media is not just for teenagers. Obviously. About 73% of web-enabled adults in the United States now use a social network. According to a newly released report by The Pew Research Center’s...

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Video previews help sell Facebook apps

Facebook app designers have a new promotional tool at their disposal for attracting users to their apps. Videos can now be added to an App Details page in Facebook's App Center. The App Center is the...

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New Facebook sharing buttons drive over 5% more Likes and social shares

Facebook released newly designed social sharing buttons around the same time that Google also launched newly designed Google+ buttons. Facebook did some initial tests during the first month of it's...

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Flexible width customization for embedded Facebook posts

Facebook updated the embedded posts functionality to allow for publishers to specific a specific width for the unit. A width between 350 to 750 pixels can be specified within the Embed Post dialog....

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Google set to penalize hundreds of bribing bloggers

Google is planning on taking action against "hundreds of buyers, dozens of sites, & dozens of spammy writers” that bribe blogs to post links in order to build SEO ranking. Matt Cutts, head of...

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Bot traffic on the rise

Bot traffic is on the rise. According to a new report from Quarterly Bot Traffic Market Advisory from Solve Media, 51% of Internet traffic in the US was suspected of being "suspicious" in Q3 of 2013....

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

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