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What US Travelers Want From Digital Services

US travelers are highly interested in digital services. The internet has altered the way we interact with just about every product and service available. The hotel industry is no exception to this,...

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Mobile Apps Overtake PC Web Usage

For the first time in history, mobile applications have overtaken PC web usage. In January of 2014, smartphones and tablets were responsible for 55% of internet traffic in the United States. This is...

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Marketing industry challenges 2014

The marketing industry is changing. As always. It's easy to get caught up in automated business processes and fall into habits that don't change despite shifts in the industry you work in. From time...

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Relationships Between Email Volume, Time and Response Rates

There appears to be an appreciable relationship between the time at which businesses send out emails, volume of emails, and the response rates they receive. According to a 2013 Email Marketing...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

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