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Adobe Will Buy Analytics Business, Omniture

Adobe Systems Incorporated will buy Omniture, an online business optimization and analytics company. The transaction was valued at approximately $1.8 billion on a fully diluted equity-value basis....

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Hitwise Tells The Tale Of Holiday Interest For Free Shipping

Experian CheetahMail and Hitwise released a whitepaper on the subject of email offers and search with offers of free shipping. The paper documented search trends for the queries involving "free...

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Google Buys reCAPTCHA For Text Conversion Technology

Google purchased reCAPTCHA--a company that provides security measures for forms that require users to type bitmap, distorted letter/numbers to prevent robots from completing the forms. Google's...

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Youtube Tops MSN

Traffic to Youtube grew to 85.1 million U.S. visitors during the month of July according to Compete.com. Youtube demonstrated a 9% month over month. The summer is usually a time when traffic to...

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Staff At BusinessWeek Claim Unflattering NY Times Article Was Full Of Errors

BusinessWeek staff were up in arms when an unflattering New York Times article was published yesterday. The article, "BusinessWeek, on the Block and Ailing," outlines a grim picture of BusinessWeek...

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Netbooks Are A Game Changer In PC Market

Netbooks are small, light and inexpensive laptop computers, and they are very portable. Built for web access and basic office applications, netbooks are not high powered tools. Their low cost has...

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Twitter Updates Terms Of Service To Allow Potential For Advertising

Twitter updated its Term of Service to allow for advertising on its website. There were four key highlights to the changes of ToS: 1. Advertising 2. Ownership 3. APIs 4. Spam. These changes...

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Orange and T-mobile To Merge And Create UK Largest Carrier

Orange and T-mobile are planning on merging their British operations to create the UK's largest mobile carrier. When the two giants merge they will combine their customer base of about 28.4 million...

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Bigger Search, Google Refines Website Design

Millions of people noticed a very small web design update made by the search king, Google. Google extended the length of the search box on its homepage to accommodate longer, user, query strings....

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Motorola Introduces It's Own Google Phone

Motorola will unveil it's own Google, Android-based phone called CLIQ. The phone was previewed in San Francisco during the Mobilize conference. This phone will bring Motorola back into the...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

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