eyeIcon

Current Insights

 

Tags:

Newly designed Google+ sharing buttons creep into marketplace

Google+ social sharing button designs have been updated and automatically rolled out to websites. The rollout was fairly quiet. There were no big announcements or press releases from what we can...

rightArrow

Tags: , , , ,

Study Indicates Only 11% of Top Companies Use Responsive Design

A new report for the Interactive Advertising Bureau (IAB) indicates that very few company’s websites are designed and coded to be Responsive. Responsive Design, which has emerged as the most...

rightArrow

Tags: ,

3 ways to get private, personalized help with Twitter

Twitter has been rolling out services using Direct Messages to help individuals better understand and utilize their platform. Twitter is evolving its private message tool into a marketing and...

rightArrow

Tags: , ,

Discounts drive in-store purchases

Promotions and discounts are a powerful tool for retailers, and with Black Friday just around the corner, an online survey conducted by Synquera may be an interesting reminder of how to spawn...

rightArrow

Tags: , , ,

Android apps for SEO?

This news may surprise and intrigue SEO professionals.... Google announced that content within Android apps can now be indexed for search. The new capability is called app indexing. Specifically app...

rightArrow

Tags:

Shopping for blush on the 7 line

Vending machines are popping up everywhere from airports to sidewalks, and L'Oreal is taking them to the subways. If you happen upon the Bryant Park station starting Monday, November 4th you'll be...

rightArrow

Tags:

Strong confidence in marketing budgets continues throughout Oct 2013

Confidence in global marketing budgets keeps strong through October 2013, as recored by Warc’s latest Global Marketing Index (GMI), which acts as a unique monthly indicator of the current state of...

rightArrow

Tags:

A whole new way to eBay

Taking a cue from sites like Pinterest and Wanelo, eBay has launched a host of new features including curated collections and the ability to create a profile and follow users. An exciting new way to...

rightArrow

Tags: , , ,

Is showrooming a threat to retail profits?

Showrooming is the term used to describe the act of using mobile phones to do price comparisons, feature comparisons, check reviews or product details while in a physical store. Showrooming does not...

rightArrow

Tags: , ,

The moment you think about it, the auto market wants to know

Soon remarketing will not be limited to just users surging the web on desktops. Automakers will be taking it to a new level by targeting consumers from the moment they think "hmm, I might need a new...

rightArrow

e-book

Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

iot-ebook-mockup

Tel 212-993-7809  

Ironpaper ®
10 East 33rd Street 
6th Floor
New York, NY 10016
Map

Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

Ironpaper Twitter Ironpaper Linkedin