Tags: business
A new survey conducted by IntelliResponse asked consumers their opinions on services from businesses. Out of these 1000 consumers, 59 percent unsurprisingly said they preferred efficient service from...
Tags: digital marketing, marketing, business
If you had to guess who in your company had the better digital marketing skills and knowledge, would you guess yourself? Perhaps a colleague? Or what about your boss? It might be a good idea to give...
Tags: ecommerce, digital marketing, online advertising, business
With the decrease of Facebook’s organic reach, digital marketers are finding it harder to utilize Facebook as a method for reaping marketing benefits. But given the recent stats of Facebook’s reach,...
Tags: digital marketing, online advertising, business
Roughly three-quarters of businesses manage their own analytics and social media marketing, while the remaining percentages of businesses outsourced their paid searches and display advertising. The...
Tags: web strategy, internet
A new study by Movable Ink for the Q1 2014 US Consumer Device Preference Report found that fewer people are opening emails on their desktops. Following the continuing trend, the study says, is that...
Tags: business
Fridays are experiencing higher brand interaction on Facebook. A new report from Adobe sheds light on which days consumers interact with brands on Facebook: as it turns out, Friday is the day brands...
Tags: online advertising, business
Local searches resulting in purchases. New research from Google says that customers making local searches for items to purchase have a higher expectancy to visit the store and buy the item during the...
Tags: digital marketing, online advertising, business
With social media marketing becoming so popular over the past few years, is email marketing on its way out? Recent numbers from the Email Marketing Census 2014 suggest that this is not the case. In...
Tags: marketing
Global research and advisory firm Forrester recently released a study that looked at the user interactions of over 3 million users with brand posts on social media. Through studying roughly 2,500...
According to new numbers released this month, Google and other internet search engines have a major influence on a customer’s purchasing journey. Marketing research group Forrester approximates that...
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