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Netbooks Are A Game Changer In PC Market

Netbooks are small, light and inexpensive laptop computers, and they are very portable. Built for web access and basic office applications, netbooks are not high powered tools. Their low cost has...

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Twitter Updates Terms Of Service To Allow Potential For Advertising

Twitter updated its Term of Service to allow for advertising on its website. There were four key highlights to the changes of ToS: 1. Advertising 2. Ownership 3. APIs 4. Spam. These changes...

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Google Investigated By Italian Regulators For Advertising Share

Following complaints that Google has unfairly used its dominant market share to deny publishers a fair share of advertising revenue, Italian authorities have begun an investigation into the search...

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Organic vs. Paid Search Results: New Study Suggests Paid A More Valuable Proposition

Engine Ready, an Internet marketing company, stated that visitors who click on sponsored links are more likely to buy than those who click on organic search results. This study may help influence...

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Preview of new Google search infrastructure

Google has made available for developer preview a new search infrastructure--"next-generation architecture for Google's web search". Google is soliciting comments and feedback on how search results...

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Microsoft To Sell Razorfish

Microsoft purchased aQuantive and Razorfish, a child company, in 2007. The French advertising company Publicis Groupe agreed to buy Razorfish for $530 million in cash and stock following an auction...

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Bing and Yahoo Now Represent 26% of the Search Market

A deal between Bing.com (Microsoft's new search engine) and Yahoo is now official. Together the search engines will command 26% of the search market. Currently Google is still leading the way with...

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Outsell Inc Predicts 65 Billion Shift In Spending Away From Traditional Advertising in 2009

Outsell Inc. predicts that companies will shift a collective 65 billion dollars away from traditional advertising to internal web based methods, such as company website improvements and online...

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Adsense for mobile goes BETA

Developers for iPhone and Android will be excited about the move to BETA for Adsense for mobile devices. Developers will be able to display text and image ads in their mobile applications as a way to...

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Google Adsense Supports Font Customization

Google Adsense now allows publishers to have more flexibility to modify ads displayed on their websites. More font choices as well as font sizes are the latest expansion of the Google Adsense...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

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