It has been a tough year for B2B print advertising sales. According to data by the Business Information Network (BIN) data from the Association of Business Media (ABM), sales declined by 4.8% last...
Tags: analysis, digital marketing, online advertising
Over the past year Mixpanel has grown, adding new customers and expanding the amount of data it tracks. They claim they analyze more than 15 billion actions a month. As they strive to better...
Tags: analysis
According to a new study by the Pew Research Center’s Internet & American Life Project, 6% of online adults are Reddit users. Young men are especially likely to visit the website. Approximately 15%...
Tags: ecommerce, analysis, digital marketing, marketing, online advertising
A new study by Custora focuses on ecommerce last-touch customer acquisition channels--exploring the data of 72 million customers of 86 US retailers across 14 industries. The report analyzes which...
Tags: SEO, analysis, marketing
A new study from Chitika, an online advertising network, demonstrates the significance of top search rankings. The top position in Google earns 32.5% share of web search traffic, which is about...
Tags: analysis, marketing, business
At a time when teenagers usage of social network has seemed to flatten, Twitter usage has grown by 50% in 1 year, according to a new survey conducted by the Pew Research Center’s Internet & American...
Tags: analysis
Adobe recently launched a new predictive social publishing tool, Adobe Social, that helps marketers predict the ROI generated from a Facebook post before it goes live. Adobe Social explores social...
Tags: analysis, mobile development, online advertising
Marketers of all varieties are ever in pursuit of greater context for advertising. Context can span from related interests, social connectedness, physical environment or time of day. A new report by...
According to a new survey from IDC and sponsored by Facebook, 89% of 18-24 year old smartphone users pick up their mobile device within 15 minutes of waking up. And, perhaps more astonishingly, 74%...
Tags: analysis, marketing, online advertising
Americans are addicted to multitasking--even during downtime. A new report by Deloitte reveals that 81% of Americans are fuddling with something else while watching a home TV. And... that number is...
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The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
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