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Current Insights

 

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Could Microsoft be cooking up a tablet?

For years Microsoft and Bill Gates criticized Apple for creating computers soup to nuts and not relying on partnerships. They saw Apple's approach as fundamentally flawed. Apple was on to something...

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Paypal discovers offline retail

There's a certain kind of humor in Paypal discovering brick and mortar retail. The online payment processing company has set it's sights on offline retail, as it makes a push to become more...

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Amazon sells 1m daily deal gift certificates in 17 hours online

Amazon sold 1 million daily deal $10 gift cards for $5 in 17 hours. As a result, the new service AmazonLocal offers website probably just raked in a huge number of new members in a short burst. This...

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LinkedIn's follow company button

LinkedIn just launched a "follow company" button that can be installed in a company's website or marketing materials. Very much akin to the Facebook Like button, this new "follow company" button will...

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Microsoft teams up with Nokia for mobile

Microsoft has landed a great victory with Windows Mobile. Nokia has decided to adopt Microsoft Windows Phone as it's primary smartphone strategy. In Q4 of 2011, Nokia became the leading vendor of...

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Jotform taken offline without explanation by GoDaddy

Jotform, a handy web service that powers hundreds of thousands of web forms for websites, was unexpectedly shut down at the domain level by it's domain management provider GoDaddy this week. Godaddy...

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Yahoo Web Analytics Reporting For All Screens

Yahoo! Web Analytics released an update to it's web analytics tools that adds advanced reporting on multiple devices--from mobile to desktop. The way people interact with content is changing more...

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Web economy in G20 countries will nearly double by 2016

According to a report and article by the Boston Consulting Group, G20 countries will see the value of the web economy rapidly grow in the next few years. Currently, the web economy is valued roughly...

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Google closes a number of web services to focus on core

In a recent blog post, Renewing old resolutions for the new year, Google announced the closing of a number of publicly available services and tools. The search giant has been on a killing rampage...

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Motorola had a lame holiday and that really bothers Google

Motorola just issued an earnings warning, Motorola Mobility Provides Business Update Jan. 06, 2012, outlining the preliminary results for their fourth-quarter 2011. Holiday sales were much lower than...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We drive demand generation campaigns, ABM programs, B2B content, sales enablement, qualified leads, and B2B marketing efforts. 

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