Tags: digital marketing, business
A recent survey by Responsys, a global marketing cloud service agency, showed that push notifications are highly valued by consumers. Almost 60 percent of adults and over 70 percent of young adults...
Tags: digital marketing, marketing, business
A recent study by Razorfish, DigitasLBi, Yahoo, and Tumblr found that 45 percent of millennials simply have no interest in what marketers are trying to push. This insight is especially important when...
Tags: digital marketing, business
Would you believe that, in a survey last year by Econsultancy, eight percent of digital marketers thought big data was a “pointless marketing term”? However, a survey this year shows that attitudes...
Tags: Web design, digital marketing, business
Time and time again, statistics continue to show that mobile email marketing is most certainly not on its way out. In fact, it has accomplished quite the opposite. In April of 2011, email opens on...
Tags: digital marketing, marketing, business
With digital marketing flourishing in many sectors, businesses are reportedly raising their digital analytics and consultancy budgets to accommodate a wide variety of uses. Out of 1000 companies...
Tags: digital marketing, online advertising
While many people both online and off have different opinions regarding the World Cup currently being held in Brazil, there is no doubt that the event will be regarded as one of the biggest social...
Tags: digital marketing, business
Having a social media presence on multiple platforms may not be enough for brands anymore. Social media has turned the expectation of customer service into an instant need for many users. And when...
Tags: ecommerce, digital marketing, business
How important is free shipping for consumers? According to the 2014 United Parcel Service Pulse of the Online Shopper report, very. In a survey of 5,800 consumers who shop online, 58 percent of...
Tags: digital marketing, marketing, business
An extensive study by Campaign Monitor, a service that allows businesses to attract new subscribers by sending attractive email newsletters, helps to reveal the mobile email habits of consumers. From...
Tags: digital marketing, business
A new study by Mention discovered that brand name mentions by consumers on social media were neither overwhelmingly negative nor positive. Instead, mentions were mostly neutral. Social, nevertheless,...
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The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
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