Tags: digital marketing, marketing
US travelers are highly interested in digital services. The internet has altered the way we interact with just about every product and service available. The hotel industry is no exception to this,...
Tags: digital marketing, internet
The internet’s major source for professional quality photos, Getty Images, has turned one-eighty on their adherence to charging licensing fees for anyone who wants to access their portfolio. The...
Tags: digital marketing, internet, business
A new study by 2014 Digital Trends says that B2B and B2C marketers are making changes on how they reach out to customers, but only 23 percent of marketers said they thought they had the tools to do...
Tags: digital marketing, marketing, online advertising
The marketing industry is changing. As always. It's easy to get caught up in automated business processes and fall into habits that don't change despite shifts in the industry you work in. From time...
Tags: digital marketing, business
There appears to be an appreciable relationship between the time at which businesses send out emails, volume of emails, and the response rates they receive. According to a 2013 Email Marketing...
Tags: digital marketing, marketing, business
A recent CMO survey conducted by Duke Fuqua School of Business shows that most marketing projects fail to use available or requested marketing analytics. The report states that on average about 32.5%...
Tags: SEO, digital marketing, marketing
According to a recent blog post on Bing's Webmaster Blog, Quality: Do You Have It, or Just Think You Have It?, Bing will demote content that has poor grammar or typos in order to increase the quality...
Tags: digital marketing, internet, online advertising
It’s no secret that there have been an increasing number of bots running about the internet in the past few years. There are a multitude of different bots for different uses; some are used for web...
Tags: ecommerce, digital marketing, design
Friends' posts influence millennial social media users to make purchases, states a recent report from the University of Massachusetts Dartmouth Center for Marketing Research. Nearly 70% of millennial...
Tags: ecommerce, digital marketing
Google’s Product Listing Ads are special search ads designed for eCommerce. The ads include features such as price and image inside Google search result pages. These Product Listing Ads experienced...
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