Tags: digital marketing, online advertising
Programmatic advertising is very popular among online marketers. It's popularity is growing. Advertising analysts have been struggling to lock down a forecast and report of 2013 advertising trends....
Tags: digital marketing, online advertising
According to a new report by Chitika, How CTR Varies by Referring Webpage, web traffic from Ask.com, Bing, Yahoo! and Google all offered better performing click through rates (CTR) than internal...
Tags: ecommerce, digital marketing
The web is becoming increasingly important for Black Friday shoppers. Many shoppers are showing signs that eCommerce is preferred to visiting physical stores, as indicated in a survey by Ipsos Public...
Tags: digital marketing, marketing, business
A new report by the CMO Council reveals that 79% of B2B marketers feel their prospect data is inaccurate and needs improvement. Only 16% of those polled feel that their prospect data is reliable,...
Tags: digital marketing
Social media has become rooted in the way consumers are learning about and connecting with brands. Users area almost constantly connected, with applications on desktops, tablets, smartphones allowing...
Tags: Web Development, digital marketing, marketing
Twitter launched a new feature called Twitter Custom Timelines that allows users to curate tweets within a stream. The new feature is available through Twitter's developer center (dev.twitter.com) or...
Tags: digital marketing, marketing, business
Promotions and discounts are a powerful tool for retailers, and with Black Friday just around the corner, an online survey conducted by Synquera may be an interesting reminder of how to spawn...
Tags: Web design, digital marketing, mobile development, marketing
This news may surprise and intrigue SEO professionals.... Google announced that content within Android apps can now be indexed for search. The new capability is called app indexing. Specifically app...
Tags: digital marketing
Confidence in global marketing budgets keeps strong through October 2013, as recored by Warc’s latest Global Marketing Index (GMI), which acts as a unique monthly indicator of the current state of...
Tags: ecommerce, digital marketing, mobile development, marketing
Showrooming is the term used to describe the act of using mobile phones to do price comparisons, feature comparisons, check reviews or product details while in a physical store. Showrooming does not...
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The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
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