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Now Hiring:

Senior Content Strategist (Remote)

We are hiring a full-time Senior Content Strategist to create in-depth strategies and compelling content for specialized B2B industries.  

 

Ironpaper is looking for an experienced B2B content strategist who loves digging into complex topics like energy, software, petrochemicals, manufacturing, cybersecurity, and financial services. 

Essentials

  • Experience developing content strategies around complex ideas, with a proven ability to present those strategies effectively.
  • A portfolio showcasing professional work on business or technology topics.
  • Confident leading enterprise-level client conversations, asking insightful questions to uncover business challenges, audience needs, and differentiation opportunities, and sharing findings with internal teams.
  • Skilled editor with experience managing writers.
  • Strong presentation, communication, writing, editing, and research skills.

Sound like you?

Overview of the role:

You’re a seasoned B2B writer with experience covering industries like energy, software, petrochemicals, manufacturing, cybersecurity, nonprofits, and financial services. Complex topics don’t intimidate you—you know how to dig into research, connect the dots, and turn it into content that informs and inspires.

Strategy is your sweet spot. You build content plans for B2B marketing campaigns by talking to subject matter experts, conducting independent research, and finding insights within campaign performance data. Buyer needs change fast, and you’re quick to pick up, adapt, and deliver content that resonates.

For you, content strategy isn’t just an editorial calendar. It’s about using a methodology to create a clear, flexible vision that can work for clients with different budgets, priorities, and pressures.

You thrive in remote roles. You show up on Zoom to collaborate with emotional intelligence, tackle problems head-on, and respond with urgency.

You’re adaptable, self-motivated, and at your best in a team-oriented, feedback-driven environment. You help others grow while taking every opportunity to sharpen your own skills. Most importantly, you’re driven by curiosity and a hunger to keep learning, constantly seeking new ways to improve your craft in marketing and content strategy.

The day-to-day:

  • Lead content strategy for your accounts by recommending the right mix of topics, formats, messaging, and tactics that drive results, along with test strategies to optimize performance.
  • Pitch fresh, innovative content ideas backed by data and insights. 
  • Develop strategies that address buyer pain points, highlight value, and reflect market trends—then track performance and refine as needed.
  • Analyze trends in industries like energy, retail, and petrochemicals, applying that expertise to create timely, valuable content.
  • Write, edit, and manage content for every stage of the buyer’s journey, from ad copy and landing pages to thought leadership articles, email nurtures, and social posts. This may include keyword research, SME interviews, desk research, and using AI tools when it makes sense.
  • Ensure all content aligns with established brand voice, tone, and legal standards.
  • Build strong client relationships through clear, thoughtful communication.
  • Manage and mentor 1–2 Content Specialists while leading a peer content group.
  • Stay engaged through internal meetings, client syncs, and Ironpaper training sessions.

Join our team.

Additional skills:

  • Experience in a marketing agency or enterprise-scale content marketing is a big plus.
  • A conceptual thinker who connects content to broader marketing and business goals, with a solid grasp of inbound marketing principles.
  • Comfortable using technology and AI for research, content creation, and data-driven strategies.
  • Must be U.S.-based and available to work 9 AM–6 PM EST.
  • Skilled at working remotely, leading productive Zoom meetings, and engaging clients and colleagues digitally.
  • Kind, driven, and passionate about creating great work.
  • Proficient with MacBooks and Google Suite. Bonus points for HubSpot experience.

We need a teammate who is self-motivated, obsessed with learning and inherently kind.

The ability to communicate effectively both verbally and in writing is imperative in order to convey inspiring stories and impactful insights to both team members and clients.

Learning & personal development for this role: 

 

Frame 2975

 

We are seeking an individual that embodies our passion for ongoing learning. We are open to candidates that may need to gain new skills for this role and will take 5-6 HubSpot and Google certifications within the first year to help with skill development. We also expect that this candidate will be open to learning and becoming a champion for Ironpaper's methodologies for marketing, sales, content, and management. Additionally, this position will require someone that will continuously learn and gain new and diverse skills over time.


To read more about what key skills successful digital marketers, marketing managers, and content marketers need, check out our blog article "Key Skills for a B2B Marketing Career."

 

Our comprehensive benefits:

Competitive salary from 80-90K. Additional opportunities for leadership roles.
401(k) Benefit with matching to 4%
Medical plan options with generous employer contributions
Dental and vision employee coverage at no cost
Permanently Remote
Generous paid time off, flexible Fridays & December holiday week closure
Parental leave benefits
Client hour expectations that enable a work-life balance
Continual learning and professional development
Collaborative and supportive culture

"I love working in a company that has a smart, supportive, and driven team."

Shawn C., Marketing Manager

Ready to Apply?

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Thanks for your interest in a career with Ironpaper! We’re excited to learn more about you

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Our team will review your profile and reach out if you’re selected for an introductory meeting. Thank you for your interest in a career with Ironpaper.

B2B Insights

IRONPAPER RESEARCH

Only 8.2% of B2B Leaders Feel They Have Very Effective Messaging

See how your company stacks up in Ironpaper’s latest research report