Ironpaper helps manufacturing companies improve marketing programs and sales pipelines. We specialize in manufacturers that have a longer sales cycle, which requires prospective buyers to be educated and inspired. We launch campaigns, create content, improve messaging, generate leads, build websites, design marketing assets, and enable sales.
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Ironpaper improves the effectiveness of B2B marketing for manufacturers and industrial companies. We put tools and processes in place to measure marketing's effectiveness. Our work can be clearly measured, shared, and reported on. We track qualified leads generated, pipeline contributions, and opportunities created. This form of reporting and tracking builds trust within the enterprise.
We create content that communicates a value proposition that helps buyers take the next step in the sales journey. Manufacturing and industrial companies must inspire, educate, and motivate buyers with content.
We launch and improve campaigns in order to generate qualified leads. We help manufacturers and industrials target and build engagement with ideal buyers. From lead scoring to intelligence gathering, there is more to an effective campaign than standing up ads.
Target ideal buyers
Improve conversion rates
Nurture opportunities
Communicate your value proposition and inspire buyers throughout their decision process. Create content that inspires and educates. Enable the selling process.
We focus on B2B companies that have a long sales cycle and high price points. We help our clients, like manufacturing and industrials, articulate a value proposition, launch campaigns, target ideal buyers, and convert. Our specialized practice is key to our success.
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