Established in 1978, Safe Horizon is the largest non-profit victim services agency in the United States. They touch the lives of more than 250,000 children, adults, and families affected by crime and abuse throughout New York City each year.
Safe Horizon partners with governmental and other community agencies and also advocates for policies on a local, state, and national level on behalf of those affected by violence and abuse.
Ironpaper was hired to overhaul Safe Horizon's website, content management system, and digital strategy. We specifically focused on two primary needs for the organization: (1) improving sustainability and (2) improving the use experience and access to information for end users of the website. Additional goals for the organization included, improving the organization of content, improved storytelling to access key supporter groups, improved content management capabilities, and driving more recurring donations.
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