B2B Articles - January 30, 2013
This is especially true for any web development process, where many clients may feel "out of their element" in discussing web technologies. The simple fact that clients may not clearly understand what goes into the development of a website or web application may cause expectations to not match reality when it comes to budgeting, timeframes or resources. Used properly, good communication and meetings can help bridge the gap in understanding between a client and a web project manager.
Projects are more successful with good communication. There is a tendency with project managers to handle everything through email. Certainly, having a written dialog between the agency and client is vital and useful. However, there is a huge value in direct, human-to-human communications, which cannot be experienced through email alone. Personal contact can keep a project manager close the pulse and vision of the project, and the subtleties of human communication can help project managers build a deeper understanding of the client's concerns, expectations and goals.
Certainly, there needs to be balance. Too many meetings can kill a creative process and slow production to a crawl. But using meetings as a tool can help web project managers drive the success and fluidity of a project.
Reasons why meetings help the project management process:
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